"Disruptive innovation is when your product or service starts out as a simple solution at the bottom of a market and then relentlessly moves up market, eventually displacing the established competitors and redefining the industry." Source: Clayton Christensen via "13 Mental Models
AARRR or ( Acquisition, Activation, Retention, Referral, Revenue ) is a framework for customer lifecycle. Source: Dave McClure via "13 Mental Models Every Founder Should Know"
"Getting a 100 people to love you is far better than having a million people just sort of like you. 100 customers or users that love you will tell the world about your tiny little company and give you feedback or ideas
“A company is defined by the schleps it will undertake. And schleps should be dealt with the same way you’d deal with a cold swimming pool: just jump in.” — Paul Graham Source: Paul Graham via "13 Mental Models Every Founder Should Know"
"Product market fit is when you’re in a good market and the product you’re working on satisfies the market. Getting to PMF is crucial because the biggest company killer is a lack of market." Source: Andy Rachleff via "13 Mental Models Every
“A good founder is capable of anticipating which turns lead to treasure and which lead to certain death. A bad founder is just running to the entrance of (say) the “movies/music/filesharing/P2P” maze or the “photosharing” maze without any sense for the history
"Game theory is "the study of mathematical models of conflict and cooperation between intelligent rational decision-makers". Game theory is mainly used in economics, political science, and psychology, as well as logic, computer science and biology.Originally, it addressed zero-sum games, in which one
"I knew that when I was 80 I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a really big deal.
"In finance, diversification is the process of allocating capital in a way that reduces the exposure to any one particular asset or risk. A common path towards diversification is to reduce risk or volatility by investing in a variety of assets. If
"Common knowledge is knowledge that is known by everyone or nearly everyone, usually with reference to the community in which the term is used. Common knowledge need not concern one specific subject, e.g., science or history. Rather, common knowledge can be about