“Related to the Time Value of Shipping, the right investment decision changes based on the time period you are optimizing for.
“Choosing to ask “How can we create the most impact in the next 3 months?” or “How can we create the most impact in the next 3 years?” will result in dramatically different decisions for your team.
It follows then that aligning with your team and stakeholders about what time horizon to optimize for is often the first discussion to have.” — Brandon Chu
Source:
Product Management Mental Models for Everyone